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About: Gemma Calvert

Gemma is one of the foremost pioneers of Neuromarketing. A world-renowned Neuroscientist and specialist in the application of brain science to business, Gemma is an academic, consultant, speaker and entrepreneur. She has a BSc in Social Psychology from the London School of Economics, a PhD in Neuroscience from the University of Oxford and is an accredited Chartered Psychologist. Gemma is currently the Director for Research & Development at the Institute on Asian Consumer Insight in Singapore and a Professor of Marketing Practice at the Nanyang Business School. She also undertakes consultancy projects and works closely with many multinationals and government agencies on consumer neuroscience and market research.

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